MR Reporting software for your Medical Representatives!



Empower your MR (Medical Reps) with seamless access to the connected experience, enabling them to detail products, manage samples & gifts, and take orders conveniently to their customers using their mobile devices.


Essential SFA

Why EssentialSFA over other pharma SFA software?

Why choose EssentialSFA for your pharmaceutical sales force team?

EssentialSFA has been working with the pharmaceutical industry for more than 15 years. In these years of experience, we have recognized the dynamic and rapidly evolving landscape of the pharma sales force team. That's why our Sales Force Automation solution (EssentialSFA) is specifically designed to meet the high-end needs of pharmaceutical businesses. With our MR reporting software, you get not only the ability to manage your field force but also access to manage the entire work they do.

With EssentialSfa for the pharmaceutical industry, we provide:


MR reporting software

Tour Program

With the EssentialSFA MR reporting software, plan the monthly tour program beforehand and then allow working in those areas only. This can be implemented for areas as well as for customers, ensuring that the MR doesn’t miss any important customer visits and managing all the visit frequencies beforehand. The managers have the right to approve, view, and modify their MR’s tour program.

Get more with the Tour Program:

  • icon STP (Standard Tour Program)
  • icon PJP (Permanent Journey Plan)
  • icon Submissions and Approvals
  • icon TP Reports

Daily Call Report

EssentialSFA ensures that all the MR works according to the tour program. By DCR, or daily call reports, the MR confirms their work according to the submitted TP. This will be filled out once before starting the calls, in which case the assigned routes along with the other working areas will be visible. If a route needs to be diverted, the MR can select other routes, which will be maintained in the TP diversion reports.

Get more with Daily Call Reports:

  • icon Joint working
  • icon DA, TA and other expenses calculation
  • icon Sample and gift management
  • icon Route diversion restriction
  • icon DCR lock
  • icon Customer validation with geo-fencing and image capture.
MR reporting software

Pharma reporting software

Attendance and Leave

Know your MRs working period. With our EssentialSFA mobile application, you can track daily punch-in and punch-out records, approve, reject, and record leaves, and manage everything around them.

Get more with attendance and leaves:

  • icon Geo location API
  • icon Leave management
  • icon Selfie Punch-ins
  • icon Attendance and leave reports

Expense Management

Expenses in EssentialSFA can be configured manually or automatically. Fixed TA, DA, and other allowances can be defined before hand, and then they can be claimed, approved, and passed.

Get more with expense management:

  • icon SFC: Standard Fare Chart
  • icon Dashboards and reports
Pharma reporting software

Pharma reporting software

E-detailing Solution

Get detailed products, e-catalog, e-detailing solutions, or tablet detailing solutions on your devices. EssentialSFA provides an e-detailing solution in one app only. Detail products according to specialization, according to the products, and so much more.

Get more with e-detailing:

  • icon Automatically add detailed products in call
  • icon Track the time spent on each slide
  • icon Product-wise mapping
  • icon Customer-wise mapping
  • icon Editable sequence of etailing
  • icon Offline compatibilities

Analytical and MIS Reports

EssentialSFA offers an extensive collection of automated analytical and MIS reports that enables you to save time from pivoting data to information and prioritize more important responsibilities. Our range of reports includes:

  • icon Customer call frequency
  • icon Rx Audit
  • icon Campaigns and activity report
  • icon Prescriber detail
  • icon Customer coverage
  • icon Time management
  • icon KPI + self review report
  • icon Monthly consolidated report
  • icon DCR category wise, speciality wise
  • icon Quick + analytical report
Pharma reporting software

More with EssentialSFA for Pharmaceutical Industries.

  • icon  Target and Sales Management
  • icon  Sample and Gift Management
  • icon  RCPA (Retail Chemist Prescription Audit)
  • icon  Campaigns and Activities
  • icon  Geo-tagging and Geo-fencing
  • icon  Notifications and Alerts
  • icon  Analytical Dashboards & Report generation
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Get started with EssentialSFA MR reporting software!

Invest in success with MR Reporting Software. Choose a solution designed just for your sales experience.

Connect with us today!